Startup: 8. How to Get Started

https://youtu.be/oQOC-qy-GDY Test your hypothesisLaunch FastDo things that don't scale Finding your first users Do whatever it takes to bring first customers ! Do not focus on ROI, but on Growth. Don't giving your product away for free. Turn your customers into champions. Champion is a customer who talks about your product and advocates for your … Continue reading Startup: 8. How to Get Started

Startup: 7. How to Build Products Users Love

https://youtu.be/sz_LgBAGYyo KAYAK put customer support hot-line into engineering department. If someone would call more than twice, engineer would fix a bug. They put "Emotional State" into customer support form, and customers filled out 75% and calmed down in writing email. Knowledge Spectrum of Product : no knowledge-----------------I---------------------------I----------------------all knowledge first I - what customer knowsecond I … Continue reading Startup: 7. How to Build Products Users Love

Startup: 5. Competition is for Losers

https://youtu.be/5_0dVHMpJlo A business creates X dollars of value and captures Y% of X. X and Y are independent variables. Don't start with a massive market. Start with a small market and expand from there. Facebook started with 10k Harvard students. "All happy companies are different because they doing something unique." "All unhappy companies are alike … Continue reading Startup: 5. Competition is for Losers

Startup: 4. Building Product, Talking to Users, and Growing

https://youtu.be/yP176MBG9Tk Problem What is it ?How does it relate to you ? ( Am I passionate about that problem ? )Verify others have it Where to Start Learn a lot ! Become Expert. ( How industry works )Identify customers segments ( optimize for small group of users )Storyboard Ideal User Experience ( write it down … Continue reading Startup: 4. Building Product, Talking to Users, and Growing